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The New Consumer
Dan Frommer's reporting on how and why people spend — consumer trends and brands.
- Subscribers
- 30,000
- Est. sponsorship
- ~$450 – $1,100
- Frequency
- Weekly
- Language
- English
Sponsorship pricing
~$450 – $1,100 per send is an estimate: 30,000 subscribers × the typical Lifestyle rate of $15–$35 per 1,000 subscribers (large lists are weighted down, since they usually sell per open).
The owner hasn't published a rate card yet — ask for exact pricing before booking.
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